For those who are not familiar with the got2b brand, it is actually a product line under the brand, Schwarzkopf & Henkel, one of the largest cosmetic companies on the market. What originated as a tiny drugstore with a popular perfume section went on to become a successful hair care company. As they say, the rest is history, or you can simply click “Here” and read more. Before I bored everyone with “how blah blah blah created this blah blah business and became this blah…”, let’s get down and dirty with the product itself, shall we?
This particular product is part of got2b’s “stackables” lineup which comes in a 2 oz miniature plastic cylinder casing. If you haven’t already figured out, the idea here is that these containers are so small they can easily “stack” on top of each other (haha… genius). The packaging itself is quite unique, with the lid of the container taking up 4/5 of the overall volume when sealed. On top of each lid seats an indented insignia of the “got2b” logo. There is a total of 4 different colors and they each represents a different theme: Pink (playful texture crème POMADE), Yellow (defiant shine POMADE), blue (chaotic restlyer FIBER GUM), and black (inPLAY sculpt PASTE). If I didn’t know better, I’d thought these were the names of the new teletubbies.
In my case, I happened to have the black got2b inPlay sculpt PASTE. This particular paste came with a small shiny sticker with the following information: “got2b inPlay Sculpting Pastes lets you easily mold and shape that messy look – no bed required. Twist and turn your hair all you want, with the paste’s rough finish, it will always look like you didn’t even spend time on it”. In my language: “Hey, buy me, so you don’t have to lay butt naked in bed as your girl runs her hands through your hair causing a mess”. Not sure about everyone else, but that’s usually how I end up with messy hair. Not a bad styling agent!... another day, another article!
Underneath the container, we get a buttery like texture and color with a lovely smell of lavender and lemon zest. As good as it smells, it does become quite overpowering once the product is applied to the hair; you’ll get a constant hit of that scent throughout your day. Reaching in to get some paste, I noticed that the surface of the product feels semi-solid; resembling that of wax. However, once I applied a bit of pressure to dig into the paste, I noticed that it had a softer feel to it, resembling that of room temperature butter. After rubbing the paste between my palms, I noticed that the consistency feels like lotions. As I run my hands through my hair, the overall look and feel becomes shiny and yet soft. Comparing to my usual Gatsby wax this is a bit weaker, which offers the user a better handle on shaping one’s hair. Depending on the individual’s style preference, one can simple apply the paste onto dry or wet hair and can utilize a blow dryer if needed. I was quite pleased with the results as it does give a consistent hold on the hair well, giving off that “styled” look and feel. Like hair styling wax, one can easily fuss through the hair and there won’t be any flakes. With a tad bit of water, the style can easily be reshaped. However, every time the paste comes in contact with water, it loses a bit of its strength in holding the shape together. I found it very easy to rinse the product out of my hair in the shower, no intense scrubbing required. I have mixed feelings about the strength on the paste as I am the type of person who prefers a long lasting hairstyle throughout my day. This I believe is subjective and is up to the individual’s personal taste.
Overall I was quite pleased with got2b’s inPlay SCULPT paste. I haven’t found myself using any other hair styling products aside from Gatsby wax, but I think this might change my mind. On a personal note, I would use the Gatsby wax for a more edger and bold look, where as the got2b paste would be used for more formal and classy settings. Nevertheless, this is definitely a product worth checking out for anybody looking to play with their hair.